Airbnb is a people-to-people platform — of the people, by the people, and for the people — connecting hosts and guests in 191 countries. For hosts, the vast majority of whom are middle class people sharing the home in which they live, home sharing is an opportunity to turn their biggest expense, their housing, into an economic opportunity. And for guests, home sharing is making it possible to live like a local in cities around the world.
Over the next two weeks, as Americans of every political stripe gather in Cleveland and Philadelphia to formally nominate the 2016 presidential candidates, thousands of them will be staying in Airbnb listings.
For convention-goers and hosts alike, this is a win-win.
In Cleveland, we project over 1,900 guest arrivals at Airbnb listings during the Republican National Convention, a spike of nearly 4x from surrounding weeks. Guests will be arriving from all over the U.S., with 21 percent of guests arriving from Washington, D.C., the most of any city. In Philadelphia, we project over 5,200 guest arrivals at Airbnb listings during the 2016 Democratic National Convention, representing a spike of over 2.5x from surrounding weeks. Roughly 16 percent of guests to DNC will be coming from the nation’s capitol.
|Top Cities of Origin for DNC Guests||Top Cities of Origin for RNC Guests|
|Top States of Origin for DNC Guests||Top States of Origin for RNC Guests|
Guests staying in Cleveland during the RNC will pay a median nightly price of $300, with the typical host projected to earn about $1,500 during the convention. In total, Cleveland hosts — two-thirds of whom will be hosting for the first-time — will earn over $1.7 million during the convention.
Meanwhile, in Philadelphia, most guests to the DNC will be staying in more affordable accommodations with a median price of booked listings during the DNC hovering around $100 per night. The typical Philadelphia host will earn roughly $850 from their reservations that span the DNC. Roughly 25 percent of hosts will be hosting for the first time. All told, hosts in Philadelphia will earn over $2.4 million from reservations spanning the DNC.
In the United States, about 80 percent of our hosts share their primary residence, and about 60 percent of our hosts tell us the money they earn sharing their homes helps them stay in their homes.
Interestingly, since May 3, the day Donald Trump became the presumptive Republican nominee, bookings-per-day for the RNC spiked by over 8x. But cancellations for the RNC also increased by roughly 6x. Overall, the rate of bookings-to-cancellations has increased nearly 50 percent since Trump secured the nomination.
And while it is a perennial tradition for voters from both parties to tease they’ll move to Canada if their candidate isn’t victorious, it seems that Americans are far more interested in attending the inauguration than heading north. We project there to be 4x as many guest arrivals in Washington, D.C. during the week of the inauguration compared to the week before. To date, we haven’t seen any spikes in bookings to Canada by American guests for after the Presidential election November.