New poll says most Canadians support home sharing

The vast majority of Canadians support home sharing and easy-to-follow regulations for hosts. An overwhelming percentage of Canadian travellers also say they had a positive experience with Airbnb.

A national survey conducted by CICIC Research and Communications on behalf of Airbnb found that Canadians want home sharing regulations that make sense. About two-thirds of Canadians (65 per cent) believe straightforward, easy-to-follow rules are the best way forward for home sharing.

As Airbnb continues to shape the future of travel, the survey confirmed that Canadian millennials love home sharing the most. 79 per cent of Canadians surveyed between the ages of 18 and 24 support home sharing.

KEY HIGHLIGHTS

“With more than 55,000 hosts across the country and roughly 1.1 million Canadians having booked a trip on Airbnb to date, it’s clear Canadians are embracing home sharing,” said Airbnb Canada Public Policy Manager Alex Dagg. “Cities around the world are enacting fair, easy-to-follow rules for home sharing. We are committed to working personally with each Canadian city to find the right policy solutions for their community.”

In addition to the national poll, CICIC conducted five city-specific surveys in Vancouver, Calgary, Toronto, Montreal and Ottawa on behalf of Airbnb. Across the five cities, an overwhelming percentage of Canadians surveyed believe Airbnb has a positive or neutral impact on their city.

EXECUTIVE SUMMARY

AIRBNB’S IMPACT

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Research:  The CICIC nationwide and separate city-specific surveys were conducted using an online methodology and were taken between September 19 and September 30, 2016. A margin of error for the studies would range from ±2.53 to ±6.19 percentage points, nineteen times out of twenty. More than 3,600 Canadians were surveyed, with the breakdown as follows: National (1,500), Vancouver (501), Toronto (602), Ottawa (250), Montreal (500), Calgary (251). Income data cited below reflects the year preceding October 1, 2016.

TORONTO

Percentage of Airbnb travellers who report having a positive experience
Percentage of Torontonians who support easy-to-follow rules for home sharing
Typical annual host income
Percentage of Torontonians who support allowing fellow Torontonians to share their homes with travellers

VANCOUVER

Percentage of Airbnb travellers who report having a positive experience
Percentage of Vancouverites who support easy-to-follow rules for home sharing
Typical annual host income
Percentage of Vancouverites who support allowing fellow Vancouverites to share their homes with travellers

MONTREAL

Percentage of Airbnb travellers who report having a positive experience
Percentage of Montrealers who support easy-to-follow rules for home sharing
Typical annual host income
Percentage of Montrealers who support allowing fellow Montrealers to share their homes with travellers

CALGARY

Percentage of Airbnb travellers who report having a positive experience
Percentage of Calgarians who support easy-to-follow rules for home sharing
Typical annual host income
Percentage of Calgarians who support allowing fellow Calgarians to share their homes with travellers

OTTAWA

Percentage of Airbnb travellers who report having a positive experience
Percentage of Ottawans who support easy-to-follow rules for home sharing
Typical annual host income
Percentage of Ottawans who support allowing fellow Ottawans to share their homes with travellers

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